The economic analysis undertaken in this report highlights that kava is a unique crop in the Pacific, both economically and socially. It has been used across the region for centuries as a core part of cultural ceremonies and events, and in recent years has become increasingly important from a development perspective. There are thriving domestic markets across the Pacific, providing an income to a high proportion of the populations, and export markets are growing.
Kava is now the largest merchandise export in Tonga and Vanuatu, and Fiji’s largest agricultural export.
Author:
Commonwealth Secretariat
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